As the digital landscape continues to evolve, safeguarding intellectual property and trademarks has become increasingly challenging. The emergence of Web3 domains and top-level domains (TLDs) has expanded opportunities for online engagement but also introduced new risks. In response to these challenges, DNAccess is pleased to announce the launch of BrandLock for Freename—an advanced solution designed to offer extensive brand protection across all Web3 TLDs on the Freename platform. This service, available starting September 1, 2024, provides businesses with robust security in the rapidly changing Web3 environment.
Addressing the Need for Proactive Brand Protection in Web3
The growth of Web3 domains has brought new complexities to the realm of intellectual property protection. Unlike the more established Web2 domain space, Web3 lacks standardized rights protection mechanisms, leaving brands vulnerable to infringement. To address these vulnerabilities, Freename has partnered with NameBlock to offer BrandLock, a solution designed to prevent unauthorized use of brand names across Freename’s extensive network of Web3 extensions.
The Advantages of BrandLock
The BrandLock for FreenameALL Web3 Block offers unparalleled brand protection by covering all existing Web3 TLDs on the Freename platform and any future TLDs that may be introduced. This solution alleviates the need for brand owners to constantly monitor and manage their digital presence across an ever-increasing number of domains. Instead, BrandLock provides a comprehensive, proactive solution, enabling businesses to focus on their core operations with the assurance that their brand is well-protected.
“We are excited to see NameBlock expand its BrandLock service to cover Freename’s Web3 extensions,” said Davide Vicini, CEO and Co-Founder of Freename. “We are committed to embracing innovation and new ideas in the rapidly evolving Web3 landscape. While enforcement options in this decentralized world can be challenging, we focus on proactive solutions. Our collaboration with NameBlock ensures that our users can confidently establish and protect their digital identities in this new paradigm, mitigating potential risks and securing their brands for the future.”
Tailored Protection Packages
DNAccess offers three distinct BrandLock packages, each tailored to provide the appropriate level of protection for different business needs and budgets:
- FreenameALL: Comprehensive Web3 Domain Protection. This package offers extensive coverage across all existing and future Web3 TLDs on the Freename platform, ensuring brands are protected regardless of how the digital landscape evolves. It is ideal for businesses seeking the highest level of security.
- Freename4k: Essential Web3 Domain Defense. This package protects brands across a curated list of 4,000 Freename TLDs, offering broad but relevant coverage that balances protection with cost-effectiveness.
- Freename100: Targeted Web3 Domain Security. This package is designed for smaller enterprises or those with specific protection needs, blocking select branding requirements across 100 Freename TLDs.
Why Choose BrandLock for Web3 Protection?
- Comprehensive Coverage: FreenameALL removes the 20,000 TLD cap, providing unlimited protection across all current and future TLDs on the Freename platform, ensuring brands remain secure against emerging threats.
- Cost-Effective Security: BrandLock eliminates the need for managing wallets or incurring gas fees, offering straightforward, comprehensive coverage with no hidden costs.
- Peace of Mind: In the unregulated Web3 environment, BrandLock provides an essential safeguard against brand infringement, allowing businesses to focus on growth and innovation while maintaining a secure digital identity.
Secure Your Brand’s Future in Web3
As Web3 continues to expand, the importance of proactive brand protection cannot be overstated. DNAccess’s BrandLock for Freename is an essential tool for any business seeking to secure its brand in the emerging digital frontier. Whether you require comprehensive protection with FreenameALL, broad defense with Freename4k, or targeted security with Freename100, DNAccess has a solution tailored to your needs.
Ensure your brand remains protected in the dynamic world of Web3. Explore BrandLock for Freename today and take the necessary steps to secure your digital future.